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HTC hires exec who made Samsung’s marketing brilliant

We have said it for many years – HTC make great phones but they have no idea how to market it properly. The tech junkies and gadget geeks all appreciate the HTC smartphone line-up, but unfortunately...

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Microsoft’s first ad for Nokia is actually beautiful

  So on Friday, Nokia officially became part of Microsoft and the journey to rebranding has begun. While yesterday was the first day of work for former Nokia employees at Microsoft, it was also the...

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Local advertising company, Quirk, acquired by WPP

One of Africa’s largest and most successful independently owned digital marketing agencies, Quirk, has been acquired by WPP. WPP is one of Britain’s largest advertising companies ,with digital...

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New Bentley ad entirely shot and edited on Apple devices

While there have been many great ads over the years, and there will be many more to come, this latest offering from Bentley is quite something. Not only is it creatively genius and aesthetically...

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Samsung sticks to same recipe for new ads

When it comes to advertising, Samsung seems to follow the mantra “if it ain’t broke, don’t fix it”. The mega company has used the same template for all of the adverts in the last year or so. And that...

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Amazon releases first ad for Fire Phone

Yesterday, Amazon released their first commercial for their latest venture, the Fire Phone. Unveiled exactly a month ago, the Fire Phone made some waves in the media and overall, looks like a nice...

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It’s Siri vs Cortana in new Windows Phone 8.1 ad

It seems Microsoft has taken a cue from Samsung and went with the ‘comparison angle’ for their latest Windows Phone 8.1 commercial. This time around, however, the ad focuses on Cortana, the Windows...

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New Samsung ads mock Apple’s new iPhone, watch and event

Less than 48-hours after Apple introduced the world to the new iPhone 6 and iPhone 6 Plus, Samsung has released a series of ads that, once again, mocks the competition. Staying true to their...

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Kim Kardashian in T-Mobile Super Bowl Commercial (video)

Smartphone manufacturers have been very keen to sign big name celebrities for its ad campaign over the last couple of years, for example James Franco promoting the Galaxy Note 10.1, or Robert Downey...

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Latest Android ad is all about the social (video)

Google doesn’t market Android all that often, as the millions upon millions of Android devices out there seem to be doing their marketing department’s job for them. However, every now and again they...

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